Attendee Demographic Profile

Type of Business

Functions performed by attending companies (as reported in attendee registration)

  • Architect / Design (2%)
  • Builder / Installer (40%)
  • Electrical (3%)
  • Professional Pool Mgmt (6%)
  • Retail Store (20%)
  • Service / Maintenance (65%)
  • Solar (3%)

Market Segments
  • 96% Residential
  • 63% Commercial

Position Title

  • 41% Owner / CEO / President
  • 7% VP / Executive Management
  • 7% Construction / Service Manager
  • 13% Sales / Sales Manager
  • 18% Technician / Maintenance 

Purchasing Power

  • 73% make or influence the purchasing decisions

 Geographic Location

  • Florida: 92%
  • Southeast US: 3%
  • Northeast & Midwest US: 3%
  • Caribbean, Central & South America: 2%

 

Note: Demographics represent 3 year average of data.  Companies may report multiple categories of business operations, services and market segments; geographic locations with less than 1% representation not included; titles with less than 1% not included